March 21: General Assembly branding seminar taught by Eli Altman
Failure to Communicate: The ten biggest branding mistakes startups make and how to avoid them.
Taught by Eli Altman, Director of Strategy, A Hundred Monkeys
Tuesday, July 24th from 6:30 – 8pm
Class Description: Most startups are guilty of gross negligence when it comes to branding. This class is for anyone who wants their company to have a cool, well-thought out brand that grabs peoples’ attention. You will learn to identify the rookie branding mistakes that keep startups from moving into the majors. After you learn what not to do, we will teach you how to build your brand on an intuitive model we call “branding is just like life.”