What we do
We find ways to give brands the same kind of personality and attitude that people have.
Yes, naming is pretty subjective. That's why you need
some help to increase your odds.
1 We ask the right questions.
2 We help you think about how you are different.
3 We drive the process.
4 We point out the pitfalls.
5 We give you a lot of choices.
6 We keep the strong names on the table.
7 We get you across the finish line.
1 We ask the right questions.
2 We help you think about how you are different.
3 We drive the process.
4 We point out the pitfalls.
5 We give you a lot of choices.
6 We keep the strong names on the table.
7 We get you across the finish line.
We’re big on methodology.
We have well thought out and effective
ways for structuring projects.
We have a highly evolved naming process
which has been refined over the past 20 years.
We subject our names to rigorous outside
scrutiny by intellectual property attorneys.